Friday 1 November 2013

Cristiano Ronaldo Launches His Underwear Range CR7

 We've seen that before: Cristiano Ronaldo's monochrome shots echo a similar campaign by former England skipper David Beckham, whose Bodyform underwear range is available from high-street chain H&M Anyone seen my jeans? Cristiano Ronaldo models one of the designs from his new CR7 underwear range in a monochrome shot on show at the official launch in Madrid on Thursday  

The Real Madrid star launched his new pants by posing for pictures next to a giant image of him modeling the items which was unveiled at the Palacio De Cibeles in Madrid.
 
With members of the press in attendance, Cristiano Ronaldo kept his appearance brief, but posed next to items of CR7 underwear by New York designer Richard Chai.

You'll be pleased to know that socks are also available, and that there is a range of underwear especially for boys.
 
'I am very proud to officially launch CR7 today and especially to see my campaign image displayed in this beautiful building, one of the most famous landmarks in Madrid,’ he said. 
 
See more pics after the cut.

Pick a pair, any pair: Roando's new range is on full display at Madrid's palatial City Hall on Thursday ‘I put a lot of passion and dedication into creating this new underwear line and I am delighted to finally launch it globally today. ‘ Buy my pants: Ronaldo's new underwear range will be available to buy from November 1Thumbs up: The Portuguese winger was in high spirits at the official launch of his debut underwear range Mind out: Cristiano lines up between hos own legs at the official launch Hard to miss: Photographers gather at the Palacio de Cibeles in Madrid on Thursday

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